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Posted: 2018-11-21 19:24:36

As cycling events continue to be a bright spot amid an evolution of traditional fundraising events, Pelotonia announced another record fundraising year, generating $27.4 million to benefit cancer research.

This year’s tally is $1.2 million more than the $26.2 million raised in 2016, up about 4.5 percent, bringing the 10-year total since its founding in 2008 to more than $184 million. A record 8,470 riders and 3,056 volunteers participated in 10 routes ranging from 25 to 200 miles during this year’s event, held Aug. 4-5.

Columbus, Ohio-based Pelotonia was established to fund life-saving cancer research and the centerpiece of its year-round fundraising efforts is a three-day experience that includes a weekend of cycling, entertainment and volunteerism. Funds raised benefit The Ohio State University Comprehensive Cancer Center – Arthur G. James Cancer Hospital and Richard J. Solove Research Institute (OSUCCC – James).

The Peer-to-Peer Fundraising Thirty, which ranks the 30 largest P2P campaigns in the U.S., reported that nearly $1.45 billion was raised in 2017, down 6.7 percent from the $1.55 billion raised in 2016. Cycling events have been among the fastest-growing events in the Fundraising Thirty in recent years.

At least 44 cause-related cycling rides raised more than $1 million each in 2017, according to a study by Cadence Sports and the Peer-to-Peer Professional Forum. Five U.S. cycling programs and six in Canada made their respective top 30 peer-to-peer fundraising programs.

The two-day Pan-Mass Challenge (PMC) raised a record $56.5 million in 2017, an increase of $6.7 million, making it the largest single-event peer-to-peer fundraisers in the U.S. It resulted in a $51-million donation to Dana-Farber Cancer Institute (DFCI) in Boston, Mass.

This past summer, PMC donated $56 million to DFCI, bringing the 39-year total to $654 million. The PMC accounts for 54 percent of the Jimmy Fund’s annual revenue and is the largest contributor to DFCI.

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